Iimpawu zeNkampani
Le nkampani yasekwa ngo-2012 kwaye inekomkhulu eShanghai, eTshayina. Emva kweminyaka elishumi elinesibini yophuhliso, ixhomekeke kwindawo entle kakhulu eShanghai kunye neqela leengcali zophando nophuhliso, uphawu oluzimeleyo "iimveliso zochungechunge lwe-HMNLIFT" lufumene udumo oluthile kunye nodumo kushishino, kwaye luhlala lusiya kwinqanaba lomgangatho woshishino. Iimveliso zethu zinempembelelo enkulu eYurophu, eMntla Melika, eMbindini naseMzantsi Melika, eOceania, eMbindi Mpuma, eAfrika, eAsia nakwezinye iindawo ezininzi.
Yiba neqela leenjineli zoyilo kunye neenjineli zokuthengisa eziqeqeshwe kakuhle, ezingoochwephesha nezibalaseleyo, utshintshe uyilo ngokwemizobo kunye neenkcukacha zomthengi, wenze ngokwezifiso zobungcali, unike abathengi iimveliso ezikumgangatho ophezulu kunye noomatshini abangabizi kakhulu, kwaye uqhubeke nokubonelela ngeenkonzo ezisemgangathweni ukuphucula ulwaneliseko lwabathengi.
Kangangexesha elide, besinamathela kwixabiso elithi "Umgangatho ngumxholo ongunaphakade weshishini", sithatha umgaqo wokubonelela abathengi ngezisombululo ezilungileyo njengomgaqo okhokelayo, saza saqalisa uthotho lwezixhobo zokuphatha ezikrelekrele zoshishino kunye nezisombululo ezipheleleyo zokucoca nge-vacuum ezineenzuzo ezikhethekileyo zokukhuphisana.